About Us

Never say Never is a Thought Enshrined in Pristine

The present business is being conducted by third-generation entrepreneurs who are running operations successfully for decades keeping in mind the present demands of the 21st century.

With a dynamic and salubrious approach to business, we have adapted ourselves to the demands of the industry in general.

In 1997, the Steel trading and distribution business was run under Optimum Steel (a division of Optimum Commercials Pvt Ltd). Since it was a division, we started afresh with a dedicated iron and steel distribution company and hence Pristine Commercials Pvt Ltd (PCPL) came into existence.

Ever since its inception, PCPL has grown from strength to strength even though most of the years were a struggle for the steel industry in general.

PCPL handles a host of steel products today and is servicing orders for the Oil and Gas industry, bridges and infrastructure projects catering to industries like Pre-Engineered Building(PEB),Auto, Pipe and Tube, Rollforming and Roofing and more.

A conspicuous business approach and servicing/dispatching every order with dedication is the hallmark of PCPL. The key to our success is the invaluable support of Customers and Manufacturers who have stood by us through thick and thin.

We distribute Steel across all Geographies in India and we also export Steel Products HR Coils , HR Plates, Angles, Channels, Beams, Crane rails, Galvanized , Pre-Painted and other structural products to Europe, Africa and Middle Eastern markets.

Export

In the coated steel basket we are not only distributing steel locally but also exporting Galvanized and PREPAINTED to Europe, Africa and Middle East markets.

Warranty

EVER GLOW - Encompassing superior product quality , par excellence characteristics, with ASSURED WARRANTY, asserting the stamp of authenticity by JSW Exclusively Rewarded to Pristine for Maharashtra

Adaptability

We have conducted business even during COVID times with a work from home Approach and when the Indian market was closed we managed to export good volumes from India.